Diversity, Equity and Inclusion at GM Financial Starts with You.
We embrace an inclusive culture that honors and respects our team members, customers, dealers and community.
Leading by Example
GM Financial offers people who want to create an impact the perfect environment to do just that. We actively focus on ways for our employees to belong, discover and thrive within their respective roles and beyond. Team members explore opportunities to demonstrate their leadership qualities from any position in the company and are able to continuously grow their careers.
We encourage our team members to be their most authentic selves at work and feel seen, heard, valued and respected. It can’t just be what we say; it has to be what we do. It has to be who we are, anytime and any place.
Shunda Robinson, Global SVP, Diversity, Equity and Inclusion
Diversity, Equity and Inclusion
Through commitment and transparency, we’re dedicated to cultivating an inclusive environment for all. Take a look and where we’ve been and where we’re going in our DE&I journey.
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Awards & Recognitions
National Diversity Council – 2024 Top 100 Diversity Officer
When choosing their Top 100 list, the National Diversity Council looks for individuals whose exemplary work provides a model for utilizing best practices, leading organizational change and making outstanding contributions to DE&I. Learn more.
OnCon Icon Awards – Top 50 DEI Professional Award
Shunda Robinson was awarded the OnCon Icon Top 50 Award for DE&I professionsals. The OnCon Icon Awards are peer- and community-voted awards that are determined by community and organizational observation of work.
Diversity Global – 2023 Top 15 Chief Diversity Officer
Shunda Robinson, SVP Diversity, Equity and Inclusion, was named a 2023 Top 15 Chief Diversity Officer. The Top 15 Chief Diversity Officers are making a measurable impact with social initiatives, community efforts and internal organizational initiatives. They are improving the employee experience, equalizing talent access, communicating with conviction and purpose, and empowering people to make the world a more inclusive place.
National Diversity Council – 2023 Top 100 Diversity Officer
When choosing their Top 100 list, the National Diversity Council looks for individuals whose exemplary work provides a model for utilizing best practices, leading organizational change and making outstanding contributions to DE&I. Learn more.
Human Rights Campaign Foundation and Equidad MX – 2023 Best Place to Work for LGBTQ+ in Mexico
GM Financial Mexico was selected as a Best Place to Work for LGBTQ+ employees. Selection for this certification is measured by employee equity, nondiscrimination policies, LGBTQ+ education and training, and more.
Graphic Design USA – 2023 American Inhouse Design Awards Winner for 2023 DE&I Annual Report
GDUSA selects projects and campaigns by inhouse design and creative teams that build meaningful value for their organizations, products, services, courses and ideas. Learn more.
National Women’s Conference – Top 100 Women in Business
Executive Vice President and Chief Financial Officer Susan Sheffield was recently honored with the Top 100 Women in Business Award, which recognizes the achievements of women who are breaking barriers and setting high standards for themselves and others.
WomenTech Network – 100 Executive Women in Tech to Watch in 2024
Executive Vice President and Chief Information Officer Chitra Herle was named a Woman in Tech to Watch in 2024 by WomenTech Network. The list highlights some of the top technologists, innovators and influential women holding leadership positions in the tech industry.
National Diversity Council – 2022 Top 100 Diversity Officer
When choosing their Top 100 list, the National Diversity Council looks for individuals whose exemplary work provides a model for utilizing best practices, leading organizational change and making outstanding contributions to DE&I. Learn More
Dallas Business Journal – 2022 Leaders in Diversity
The Dallas Business Journal recently selected Shunda Robinson for its 2022 class of Leaders in Diversity Awards. This list of 11 individuals and five companies recognizes accomplishments and continued work in increasing diversity within companies’ organizational ranks. Learn More
2022 Diversity Impact Awards – Impact Spotlight Award
The Diversity Impact Awards honor the outstanding contributions and achievements of Employee Resource Groups, Business Resource Groups and Diversity Councils. GM Financial was recognized for its “Go PRO” training initiative. Learn More
Diversity Global – 2022 Diversity Champion
Rod Hooker, AVP Diversity, Equity and Inclusion, was named a 2022 Top 15 Champion of Diversity, people of action who are focused on embedding the principles of diversity, equity and inclusion in organizations and communities so they become natural, sustainable elements of doing business. Learn More
National Diversity Council – 2021 Top 100 Diversity Officer
When choosing their Top 100 list, the National Diversity Council looks for individuals whose exemplary work provides a model for utilizing best practices, leading organizational change and making outstanding contributions to DE&I. Learn More
The Council for Inclusion in Financial Services – 2021 Diversity and Inclusion “Trailblazer”
The Council for Inclusion in Financial Services’ “Trailblazer” award recognizes new and creative D&I initiatives that have transformed the financial services industry and surrounding communities. Learn More
Automotive News – 2021 Notable Champion of Diversity
Automotive News’ inaugural Notable Champions of Diversity list features 18 leaders who have demonstrated their commitment to improving diversity, equity and inclusion in the industry. They were selected by a panel of Automotive News editors and reporters. Learn More
Diversity Global – 2019 Diversity Champion
The men and women selected for the 2019 Top 15 Champions of Diversity are focused on creating diverse and inclusive organizational cultures across industries. Learn More
DiversityMBA Magazine – 2019 “Top 100 under 50” Executive
DiversityMBA, a national leadership organization integrating diversity and inclusion with talent management, released its 13th annual list of Top 100 under 50 emerging and executive leaders. The Top 100 honorees represent outstanding achievements in community, leadership and education. Learn More
Fostering Diversity, Equity and Inclusion
As an industry leader in auto finance, we always strive to empower our team members and embrace a diverse culture through our commitment to five guiding principles, all of which are apparent in everything we do. These pillars put you at the center of our approach to diversity and inclusion. Cultivating trust and respect through best practices helps us promote diverse ideas to make us better.
1Embrace
all differences and appreciate the value each team member brings to the organization.
2Maintain awareness
to ensure diversity exists at every level of the organization.
3Cultivate
a transparent culture that invites authenticity and allows one’s whole self to be present at work.
4Develop, mentor and sponsor
diverse talent for improved bottom-line results.
5Continuously measure
our efforts and strategies, and hold everyone accountable in maintaining a diverse and inclusive workplace.
Facts About Diversity, Equity and Inclusion at GM Financial
We owe it to our diverse global customer base to not just meet but to exceed expectations. The key is our team members who give utmost priority to our customers and always operate with their needs in mind.
Community and university partnerships help us recruit the best in the business. We actively engage with military veterans, students of historically Black colleges and universities (HBCU), and various high school level and underprivileged minority groups to bring in talent from diverse backgrounds.
Our team members are empowered to lead by example through many opportunities to enrich their professional experience. Our mentor program, Employee Resource Groups and community investment initiatives offer support, discussion and networking.
48% Professionals of color, representing 30% of leadership
54% Women, representing 35% of leaders
The Generations Roundtable: Achieving Accountability
At GM Financial, we believe tackling uncomfortable topics is the first step toward achieving company-wide accountability around diversity, equity and inclusion.
Welcome to the Generations Roundtable. From age bias to work-life balance, join our team members — from Baby Boomers to Gen Z — as they share their perspectives, ideas and insights.
Our Stories
Learn more about how diversity, equity and inclusion is woven into our culture.
Our Diversity, Equity and Inclusion Mission
Driving diversity throughout GM Financial by promoting an inclusive culture with our customers, employees, business partners and community that will positively impact our business results.